Marketing

O professor da ESPM Marcos Bedendo faz um balanço das tendências do ano e explica como o profissional de marketing pode se adaptar a elas.

Coordenador de cursos de pós da ESPM explica o porquê o marketing para as empresas é essencial para o crescimento e como ele impacta os negócios

Falas de Philip Kotler ressaltam práticas e conceitos de marketing importantes para a área.

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